2021

2021 Healthiest Employers of Wisconsin

October 7, 2021 – Introducing the 2021 Healthiest Employers of Wisconsin! These companies have earned the right to call themselves the very best!

2021 Healthiest Employers of Wisconsin

2021 Finalists

October 7, 2021


Each year, the Healthiest Employers® awards program honors the best and brightest in workplace wellness. Over the past year and a half, it has become apparent that when it comes to employees’ overall well-being, employers have an incredible opportunity to offer benefits that fit an employee’s unique needs – regardless of where they are in their health journey. 

The Healthiest Employers assessment is scored Rubric style on a 1-100 scale. The assessment is made up of six categories with yes/no, multiple choice, and short answer questions, with each question totaling .25-3 points. A Healthiest Employers Index (HEI) is assigned to each applicant to help rank among companies of similar size.

The 6 categories evaluated:

  • Culture and Leadership Commitment
  • Foundational Components
  • Strategic Planning
  • Communications and Marketing
  • Programming and Interventions
  • Reporting and Analytics

The following organizations were named to the Healthiest Employers of Wisconsin for the 2021 nomination period. Congratulations to our finalists!


Small (1-249 Employees)

1st The Starr Group – Greenfield

The Starr Group is an insurance and risk-management agency that has been in business since 1956 that specializes in balancing insurance with alternative risk financing strategies while improving their customers’ wellness. For over 10 years, their employees have maintained a 100% participation rate. Because of this, 81% of their employees have biometric scores in the good to excellent range. 

“The Starr Group has had a well-rounded, award-winning Wellness Program for more than a decade, and it was really put to the test in 2020. The Pandemic separated our team for nearly a year and our leadership made sure we felt connected while we worked from home. There were daily emails and video messages, but also weekly virtual happy hours and game nights when we could just get together to chat. Rule #1? No talking about work!” – Cheryl Michalek, Director of Marketing 

2nd Primex Family of Companies – Lake Geneva


Midsize (250-4,999 Employees)

1st OneAmerica – Indianapolis, Indiana (Local Office: Wauwatosa)

OneAmerica is a financial services company that aims to provide customers with retirement services, life insurance policies, asset-based care, and employee benefits. Their program’s success is credited to the high levels of engagement with their onsite clinic. Of the employees with moderate risk, 90% improved their risk levels in the last 12 months through the clinic’s coaching and resources. The clinic also provides more cost savings options when compared to external care providers. 

“80% of our associate population agreed that they felt good about both their mental and physical health when surveyed in the middle of the pandemic. We continue to experience improvements across population health metrics and reduction in claims expenses over the last three years as a result of our health and well-being strategy. In a time when some companies are reducing benefits, it is exciting to have the ability to continue to invest in our people leading to meaningful health and wellbeing outcomes.” – Chris Pohl, Vice President of Total Rewards

2nd Faith Technologies – Menasha

3rd M3 Insurance  – Madison

Large (5,000+ Employees)

1st U-Haul – Phoenix, Arizona (Multiple Local Offices)

U-Haul serves as the largest “do-it-yourself” moving and self-storage company, with trucks, trailers, towing devices, and storage units across North America. Their increased focus on data has allowed them to measure the impact of their programs and adjust offerings using factual information. Their communications vary depending on the employee’s location and risk factors to ensure their population receives the necessary information specific to them. 

 “I am excited when I see numbers indicating lower gaps in care, higher utilization of wellness programs, and lower at-risk populations within U-Haul. But it is the phone calls and emails from genuinely appreciative team members about how their lives have changed, or how a program helped them reach a goal, that gives me the most gratification. Whether a team member paid off a financial debt, lost 20 pounds, or utilized a successful counseling service, it all brings me joy to know that we are making a positive impact. It is these results within the framework of our team approach – knowing our wellness program can assist others on their journey – that I will continue to find rewarding.” – Monique Wantland, Wellness Program Manager

2nd Froedtert Health – Milwaukee

3rd Fiserv – Brookfield

The Healthiest Employers® survey is scored and powered by Springbuk, a health intelligence platform that simplifies data-driven decision-making with an intuitive user experience, predictive modeling, and curated action steps. Since 2009, Healthiest Employers has been the leading recognition program for employee wellness. Today, we currently host award ceremonies in over 45 regions across the country and applicants are not only eligible for local recognition, but also have the chance to earn a spot on the Healthiest 100 Workplaces in America. This national award takes the highest scoring applicants from all locations, company sizes, and industries. To sign up for the Healthiest Employers newsletter and get more information on our events, join our mailing list today

To see more of our 2021 winners and finalists in the Healthiest Employers program, click here!